Terms of Service
The agreement between 1UP! Sales AI Technologies Pte. Ltd. and a business using Huat.
Last updated 28 August 2026.
1. The service
Huat publishes content to the Instagram, Facebook Page, YouTube, and TikTok accounts you connect. On Instagram it can also reply to comments and direct messages according to your settings. You review the destination, visibility, caption, and platform-specific choices before publishing.
2. Your account
You must own, or be authorised to act for, every platform account you connect. You are responsible for what gets published and sent under your account, including anything sent automatically by rules you configured.
3. What you must not do
- Send unsolicited messages. Instagram only lets us reply to someone who contacted you first, and you must not try to work around that.
- Ignore an opt-out. If someone asks to stop receiving automated messages, that is final.
- Disguise automation as a human where the law requires disclosure.
- Publish content you do not have the rights to, or that breaks the destination platform's rules. TikTok uploads must not contain an added watermark or promotional branding.
4. Platform rules apply too
Your use of Huat is also governed by the terms and developer policies of Instagram, Facebook, YouTube, and TikTok wherever you connect those services. If a platform restricts or removes access to your account or ours, that part of Huat may stop working.
5. Availability
We aim to keep Huat running continuously but do not guarantee uninterrupted service. Instagram's own rate limits apply — including a limit of 100 API-published posts per account per 24 hours — and we will not exceed them.
6. Your data
Handled as described in our Privacy Policy. You own your content. You can disconnect and have your data deleted at any time.
7. Fees
Where a fee applies it is agreed separately in writing. Unpaid accounts may be suspended after notice.
8. Ending it
You may disconnect and stop using Huat whenever you like. We may suspend an account that breaks these terms or that puts our Meta platform access at risk, and will tell you why.
9. Liability
Huat is provided as-is. To the extent the law allows, our total liability is limited to the fees you paid us in the three months before the claim. We are not liable for lost profits or lost business opportunity.
10. Governing law
Singapore law. The courts of Singapore have exclusive jurisdiction.